After presenting a proposal to a client, what is the next step if all objections are answered and a final decision will be made at an internal meeting?

Communicating regularly until a decision is made is essential in maintaining engagement and fostering a strong relationship with the client. This step demonstrates professionalism and commitment to the client’s needs and questions. Regular communication enables the client to feel supported and informed, allowing them to voice any last-minute concerns or questions that may arise before their internal meeting.

By checking in periodically, you can reinforce your understanding of their priorities and further align your proposal to their expectations. This proactive approach ensures that you are a part of their decision-making process and can help alleviate any doubts they may have as they move towards a final decision. Prompt and consistent communication shows the client that you value their business and are invested in their success, creating a positive impression in the long run.